Terms of Service

Last updated: March 2026

These Terms of Service ("Terms") govern your use of the services provided by Contractor Bear LLC ("Contractor Bear," "we," "us," or "our"). By signing up for or using our services, you agree to be bound by these Terms. Please read them carefully.

1. Acceptance of Terms

By clicking "I Agree" during checkout, signing a service agreement, or otherwise using our services, you acknowledge that you have read, understood, and agree to be bound by these Terms, our Privacy Policy, and any additional terms referenced herein. If you do not agree, do not use our services.

2. Services Description

Contractor Bear provides digital marketing services to home service contractors, including but not limited to:

Custom website design & development
Mobile-responsive, SEO-optimized sites
Contact forms & lead capture
Google Analytics integration
Google Business Profile optimization
Local citation building
On-page & technical SEO
Monthly ranking reports
Free custom website (Black tier and up)
Content marketing (Grizzly/Polar)
Review management (Grizzly/Polar)
Google Ads management (Polar)
Facebook Ads management (Polar)

The specific services included depend on your current tier (Cub, Black, Grizzly, or Polar). Services are delivered professionally and in accordance with industry best practices.

3. Pricing and Payment

Monthly Service Fees

Tier Monthly Fee Attributed Leads Threshold
Cub $500/month Fewer than 5 leads/mo
Black $1,500/month 5 or more leads/mo
Grizzly $2,500/month 20 or more leads/mo
Polar $3,500/month 30 or more leads/mo

Monthly fees are billed on the same day each month via the payment method on file. From the Black tier and above, a $49/month website hosting fee applies upon the custom website's launch. Any paid advertising spend (Polar tier) is billed separately at cost with no markup.

Late Payment

Invoices unpaid after 30 days may result in service suspension. A 1.5% monthly late fee applies to overdue balances.

4. Tier Progression

Your tier is tied to the number of attributed leads our marketing delivers each month. When your monthly attributed lead count sustains a higher threshold, your tier โ€” and your monthly fee โ€” auto-upgrades per the schedule in Section 3.

What Counts as an Attributed Lead

An "attributed lead" is a new prospect (call, form submission, or message) whose first touch originated from marketing channels we manage: the website we built, Google Business Profile optimizations we made, organic search results for pages we produced, content we published, or paid campaigns we ran. Referrals from existing customers, leads from your own paid ads, leads from third-party platforms (HomeAdvisor, Thumbtack, etc.), walk-ins, and direct calls to your personal line never count.

Upgrade Notifications

Before any tier upgrade takes effect, you will receive a notification by phone, email, and text confirming the threshold was crossed, the new monthly fee, and the effective date (next billing cycle). No tier upgrade occurs silently.

Downgrade Policy

If your attributed lead volume falls and remains below a lower threshold for two consecutive billing periods, we will downgrade your tier and reduce your monthly fee accordingly โ€” with the same phone/email/text notification.

Tracking and Disputes

Lead attribution is tracked via dedicated call tracking numbers, form submission logging, and UTM parameters, and is fully visible to you in the Growth Hub CRM dashboard in real time. If you believe a tracked lead was misattributed, you have 10 business days from the end of the month to raise a dispute. Disputes are resolved by reviewing call recordings, form data, and UTM parameters. When attribution is genuinely unclear, we default to not attributing.

5. Intellectual Property

Your IP You retain ownership of your brand assets, logos, and existing content at all times.
Our IP Contractor Bear retains ownership of proprietary tools, templates, and methodologies used to deliver services.
Created Content Content created specifically for your business (website pages, blog posts, etc.) becomes your property upon full payment.

6. Client Responsibilities

As a client, you agree to:

  • Provide timely access to Google Business Profile, analytics, and invoicing software
  • Respond to our requests within 48 business hours
  • Provide accurate business information and updates
  • Maintain a valid payment method on file
  • Not engage in practices that violate Google's guidelines

7. Limitation of Liability

Contractor Bear's total liability under these Terms shall not exceed the total fees paid by you in the preceding three (3) months. We are not liable for indirect, incidental, special, consequential, or punitive damages, including but not limited to loss of profits, data, or business opportunities.

We do not guarantee specific search engine ranking positions, as rankings are determined by third-party algorithms outside our control. We commit to following best practices and making our best professional effort to improve your online visibility.

8. Termination

Initial Term

The service agreement begins on the effective date and continues for an initial term of three (3) months. After the initial term, the agreement renews automatically on a month-to-month basis.

Cancellation

Either party may terminate the agreement with thirty (30) days written notice after the initial 3-month term.

Effect of Termination

  • You retain ownership of all content created for your business
  • Website hosting continues at $49/month, or you may export the site
  • Revenue share obligations cease 30 days after termination
  • Any outstanding invoices become due immediately

9. Confidentiality

Both parties agree to keep confidential any proprietary information shared during the engagement, including but not limited to pricing, strategy, business metrics, and customer data. This obligation survives termination of the agreement.

10. Governing Law

These Terms shall be governed by and construed in accordance with the laws of the State of Delaware, without regard to conflict of law principles. Any disputes arising from these Terms shall be resolved through binding arbitration in accordance with the rules of the American Arbitration Association.

11. Entire Agreement

These Terms, together with the Privacy Policy and any service agreement executed between the parties, constitute the entire agreement and supersede all prior negotiations, representations, or agreements relating to this subject matter.

Questions About These Terms?

Contact us at legal@contractorbear.com or call (206) 222-5825.